מדוע AI מוכן לא מבין כסף

תקציר מקורי באנגליתAsk a frontier model how to make a rental property more profitable and it will tell you, with total confidence, to raise a good tenant's rent by 5% to 10%. Udi Menkes calls this the fluent bluff: advice that reads perfectly and is quietly wrong, because the model has fluency but no experience. He points to a Princeton study where models handed a million dollars to run a business barely turned a profit, and to his own tests where off the shelf advice would have cost real customers real money. His argument is that context is not experience, and the fix is grounding. At Intuit he turns real business data into millions of state, action, and outcome records, so the model can reason from what companies actually did and what actually followed rather than from a textbook. Tested head to head, the