Nudging Sustainable Choices through LLM-Generated Recommendation Explanations

תקציר מקורי באנגליתarXiv:2607.25726v1 Announce Type: new Abstract: Recommender systems mediate everyday consumption, offering a promising channel for encouraging sustainable choices. Prior research shows that explanations influence users' perceptions of recommendations and can support more informed decisions. We argue that explanations can also serve as behavioral nudges by foregrounding sustainability information at the moment of choice. This study investigates how different behavioral framings of sustainability information in recommendation explanations affect user choices and perceptions. Using generative AI, we generate sustainability-aware explanations by drawing on nudge theory and validate them through human evaluation and LLM-as-a-judge audits. Building on this foundation, we conduct two randomized s